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Shop Cole Sport’s Park City retail store to find a huge selection of Giant road and mountain bikes. Our experts are ready to help you find the right bike for your needs, regardless of performance level, age, or budget. Giant has been a dominant name in the cycling industry for over 40 years and is known for their innovation and manufacturing expertise. Lightweight carbon fiber designs and revolutionized high-performance bike technology have earned Giant numerous industry awards and, more importantly, the hearts of riders worldwide.